Haruharu means “every day” in Korean.
It is a lifestyle skincare brand that pursues honest beauty with a priority in providing fundamental skincare. Haruharu is passionate about finding the right, healthiest, superfood ingredients, and their goal is to share daily rituals with everyone to incorporate Haruharu into their precious skincare routine. Haruharu WONDER has been chosen the best ingredients for you to start your day without wasting any precious time. Among plant-based ingredients with the strongest vitality, Haruharu prioritizes the most needed and best ingredient. Haruharu laboratory comes up with a way to optimize effect and outcome, yet mild and light delivery of active ingredients.
